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Marketing Insights

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Hackers Guide to Bulk-Changing the Task Stage of Wrike Subtasks
June 15, 2018
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Keegan Brown

Some times I want a piece of web software to do a thing that it doesn't do. And sometimes the fact that it doesn't do that thing is a big enough waste of my time, that I go right to hacking away at it with the Chrome console to see if I can make it behave. And usually, it works. This is a story about one of those times.

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How to Get the Website of Your Dreams Without Breaking the Bank
June 14, 2018
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Kevin O'Sullivan

It's 2018, the year of VR takeover, mobile phone ubiquity and the age of the enlightened internet user. The internet is the final frontier and with the pioneers that made it changing the game every couple of months, it can be hard to keep up with the gold rush. 

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Getting Back to Selling: How to Install Sales Automation Software
June 8, 2018
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Kevin O'Sullivan

Integrating automation into your sales strategy is the biggest thing you can do for your productivity and customer impact, but is it really a cost effective strategy to install and learn the software internally? 

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Future-Proof the Success of Your Business with CRM Software
June 6, 2018
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Kevin O'Sullivan

Business is all about building relationships. The better we keep track of these relationships, the better we're keeping track of our business's ability to scale.

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HubSpot: The Not-So-Secret Weapon of Successful Sales Teams
June 6, 2018
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Kevin O'Sullivan

CRM Software has become the golden ticket for sales and marketing alignment. It's grown into a $40 billion industry in 2018 and has generated an average ROI of $8.71 for every dollar that a business spends on the software. Its cohesive abilities make building, implementing and tracking sales nurturing strategies easier and more effective than ever. 

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HubSpot Just Launched Service Hub And It Is Breaking The Inbound Funnel
June 1, 2018
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Kevin O'Sullivan

We know you enjoy the sophisticated features that HubSpot provides for your marketing funnel, but their new product launch is flipping the funnel over. With Service Hub, it’s time to double down on delighting customers and creating brand promoters.

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The Frugal Marketers Guide to Building a Killer Revenue Stack
May 16, 2018
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Asher Lipsitz

You’re on a budget. A tight budget. A Taco-Bell-for-dinner tight budget. It’s cool - we get it.

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How Effective is Your Content: Tracking Tips for Better Conversions
May 16, 2018
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Kevin O'Sullivan

Writing a lot of high-quality content is great. But if you're not tracking it after going live, it's practically worthless.

No matter how great your storytelling is, an effective content strategy revolves around studying your audience engagement and learning how to better reach them. Ultimately, the measure of your content's success is going to come from how it reaches and effects your bottom line. 

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Cranking Up The Content Volume: Outsourcing Your Content Creation
May 11, 2018
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Kevin O'Sullivan

You know what it takes to write compelling content, but sometimes that just isn't enough. You have a lot of hats to wear and content writing can often fall onto a back burner. It's not that important to have consistent material coming out of your site, right?

About this blog

Story Block Media is a New Orleans-based marketing firm focused on helping you share your story and optimize your online presence. We offer consulting, web design, web development, branding, marketing, advertising, search engine optimization, and social media management and strategy services. At the end of the day, our goal is to help our clients reach their goals.

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