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Marketing Insights

Ways Your Business Can Generate Revenue and Leads Using Pokemon Go
July 18, 2016
Story Block Media

The nostalgia for the 90’s is no secret weapon. Enter Pokemon Go – the inevitable revival of the popular game was not only well-anticipated but became an overnight success. To nerds like me, this really was no surprise. And from a nerd with marketing chops like me, I have some suggestions on how you can use Pokemon Go to generate revenue and leads for your business.

Creating Killer Content: The 5 5 5
July 12, 2016
Barrett Macgowan

Welcome to The World Map of Content Marketing. We've covered what content marketing iswhy it's important, and how to create your content marketing plan. 

Now that we have that out of the way, you have some content to make. This guide has 5 tips on creating the top 5 types of content with 5 ways to make them work together for even better results. 

Let's hit it. 

10 Reasons Why Freelancers Love Working for Story Block Media
July 11, 2016
Deepak Saini

We get it. You’re interested but not sure what we’re all about. Trust us, we’re cool and different- just like you. We’re a marketing agency who wants to make a difference in the world. Here’s 10 reasons why working for us would be rad:


Plan of Attack: Your Content Marketing Plan Starts Here
July 11, 2016
Barrett Macgowan

Welcome to The World Map of Content Marketing. If you missed our first post and want to start from the top, this would be a good series of words to click on. 

The famous science fiction writer Ray Bradbury once said "Jump, and you will find out how to unfold your wings as you fall."

This is terrible advice. 

You should absolutely make a thorough plan before you jump off a cliff. Better yet, stop jumping off cliffs altogether and follow our map to go from the ground to the new heights of a solid content marketing strategy. 

What is SEO an acronym for? And why is it important? Discover the meaning of SEO.
July 10, 2016
Reed Wendorf

If all you wanted to know was what SEO stands for, then read no further; S.E.O. is an acronym for Search Engine Optimization. The goal of SEO is to make websites rank higher on search engines like Google, Bing, and Yahoo Search. How do we optimize websites for search? More importantly, why do we care? Continue reading to learn the meaning of SEO.

The World Map of Content Marketing
July 8, 2016
Barrett Macgowan

The ROI on your advertising is slipping and you're doing some research about Content Marketing. Specifiaclly its abiliy to drive clicks, conversions, leads, and sales.

If this sounds familiar – welcome – you're in the right spot. 

Here's what you'll get from this post: 

  • What Content Marketing is and why is its stock is on the rise
  • How to get started by planning it all out
  • 5 rules for creating the top 5 types of content
  • How to link your content for maximum impact
  • Ways to upcycle your content

By the time you're done, you'll know how to create thoughtful content that turns strangers into visitors and visitors into leads.

About this blog

Story Block Media is a New Orleans-based marketing firm focused on helping you share your story and optimize your online presence. We offer consulting, web design, web development, branding, marketing, advertising, search engine optimization, and social media management and strategy services. At the end of the day, our goal is to help our clients reach their goals.

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