“New Orleans marketing ideas?” you groan. “Please. Don’t slap a New Orleans label on a generic marketing post.”
BUT WAIT. Before you click away to a cat playing the piano, remember that New Orleans does things differently. There are a few marketing options available here that aren’t available anywhere else. And if you're trying to get noticed here, it would help to know about a few of the good ones.
The bigger your business gets, the harder it is to oversee your marketing department — and the more likely it is that marketing dollars are being spent on efforts with little to no trackable return on investment.
With budgets tigheter than ever, now is the time to identify the sneaky habits and tactics that could be draining your marketing dollars without you even knowing about it.
The nostalgia for the 90’s is no secret weapon. Enter Pokemon Go – the inevitable revival of the popular game was not only well-anticipated but became an overnight success. To nerds like me, this really was no surprise. And from a nerd with marketing chops like me, I have some suggestions on how you can use Pokemon Go to generate revenue and leads for your business.
Staggering numbers of violence like that are a product of decades complex deficiencies at the state level and in the home. But a complicated problem doesn’t always mean the solution must be complicated.
It’s hard to imagine many problems that a little empathy couldn’t help or even cure. Simply caring what strangers are going through would change our lives and theirs. With the gulf between “us” and “them” seemingly growing by the day, empathy is an obvious prescription.
The idea was simple enough: help kids out by offering them some structure, food, and academic support through an afterschool music program. Teach em’ how to play in a brass band and you’ll keep them out of trouble for a few hours.
New Orleans is a paradox.
How can a city’s culture be so rich, so beautiful that millions of people travel from every corner of the globe to bask in it every year – and also heartbreakingly violent at the same time?
The longer you live in New Orleans, the more you become unfit to live anywhere else. Your home is always a part of you, but here, it’s something more than that. It’s like a family member or loved one.
For Kirk Coco, a born and raised New Orleanian, that truth hit home when Katrina hit home.
Thomas Morstead is best known for an epic ambush.
Trailing by four at the start of the second half of Super Bowl XLIV, Saints coach Sean Payton called on Morstead, his rookie punter, to execute a play that fails around 74% of the time: The Onside Kick.