There is *a lot* of content being made right now.
Like, a lot a lot.
So the Story Block team packed up our stuff and flew to a place called Boston to learn all there was to know about making content the kind of content that helps clients go beyond just getting some clicks and actually increase their customer lifetime value.
I remember back in 2004, when the word “blog” started becoming popular, no one ever took the concept seriously. Even I thought, “no one wants to read those.” Fast 12 years later, now they’re the lifeline many markers swear by.
My how the tables have turned.
By now you're probably aware of some of the basics of inbound marketing. So you know that content is one of the most vital components of an inbound marketing strategy.