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Marketing Insights

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Let Empathy Craft Your Next Campaign
May 1, 2018
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David Katz

Simple Psych for Complex Marketers

This blog post is part of a series on how to use what we know about the human mind and its penchant for simplicity to make our marketing better, our designs more pleasant, and our lives simpler. If you’re coming across this series for the first time, you may also want to check out the rest of the content by clicking here.

Let’s talk about planning, building, and running a campaign.

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Supporting the Next Generation of Creatives
June 22, 2016
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Julia Sevin

Last month, GiveNOLA Day extended a little further here at the Story Block Media offices. On May 4th, a local student joined us to learn about graphic design craft and careers from yours truly, Story Block Graphic Storyteller Julia Sevin. Here's what we (all) learned.

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Real Questions About Careers in Graphic Design
June 22, 2016
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Julia Sevin

I recently spent a day being shadowed by Rebecca Dummet, a high school senior who came to our offices to learn about graphic design and video game development careers. She brought some great questions for me about the industry, my job, and how to get into graphic design. Her best questions and my answers are presented herehopefully useful to other aspiring visual designers!

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Graphic Design: The Heart of Successful Marketing
March 1, 2016
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Story Block Media

There's no way around it: humans are deeply visual creatures. From infancy, we're trained to respond to colors, shapes, and designs instinctively. That's what makes visual marketing one of the most successful of all forms of advertising--and well-trained graphic designers know just how to exploit and manipulate these responses to the benefit of their clients.

About this blog

Story Block Media is a New Orleans-based marketing firm focused on helping you share your story and optimize your online presence. We offer consulting, web design, web development, branding, marketing, advertising, search engine optimization, and social media management and strategy services. At the end of the day, our goal is to help our clients reach their goals.

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